Netflix has actually been revealing films and TV shows ahead of their public release to small groups of customers in the US, according to a report from Variety. Customers who take part in the feedback panels will watch “a number of upcoming films and series over the course of about six months,” Variety says, and after they complete seeing a piece of material, they’re asked to complete a survey. The business then takes that feedback into represent prospective modifications ahead of a movie or show’s launching.
Netflix is widely known for testing a lot of its software application includes ahead of larger releases, like the Top 10 row and the “Play Something” shuffle feature, so it’s maybe not too surprising that the business is likewise testing its content with little groups of users. The business has apparently been doing this since May 2021.
The groups could help Netflix zero in on possible hits as it tries to weather the fallout from its latest profits report, where it reported losing subscribers for the first time in over a years. Just today, Netflix laid off 150 employees and a minimum of 26 specialists, and those cuts follow extra layoffs from April. The business has also announced that it is going to launch an ad-supported plan which it’s punishing password sharing.
Disclosure: The Edge is presently producing a series with Netflix.
Source: https://www.theverge.com/2022/5/17/23108008/netflix-screening-new-shows-movies-subscribers